Natural look of real wood, with performance real wood can't match.
Wide-plank format planks with low-gloss finish and true wood texture, combined with waterproof, pet-friendly performance built for active families.
Why homeowners choose Sequoia
Natural realism
Beautiful wood-inspired visuals with realistic texture and low-gloss finishes that bring the warmth and character of natural hardwood into the home.
Engineered performance
Designed for busy households with lasting durability, everyday scratch resistance, and dependable waterproof protection for real-life living.
European craftsmanship
Thoughtfully made with precision, consistency, and attention to detail, delivering a refined floor that looks elevated and performs over time.
Advanced wood construction
Built with an innovative wood-based core that offers strength, stability, and a more solid feel underfoot than many alternative flooring options.
New Sequoia Colors Now Available
Spring 2026
A new dimension in flooring
Thoughtfully designed flooring with an unparalleled resemblance to real white oak wood flooring
Sequoia has an ultra-matte and textured surface crafted using a newly developed proprietary innovation creating an authentic wood-like look & feel. The 24 unique 9-1/2"x 70" faces eliminate the appearance of patterns and further enhance resemblance to natural flooring. Sequoia flooring is protected with an advanced AC6 finish or wear-layer making it ultra durable and long lasting.
Rustic character grade
Designed with the natural aesthetic of rustic-grade hardwood, featuring patterns, knots, and color variation
Color variation
Features color contrasts within each plank reflecting the natural range of colors found in genuine hardwood
Plank-to-plank color variation
Designed with color variation across planks to resemble the authentic character of premium hardwood
Clean select grade
Highlights the elegance of wood through minimal grain patterns or imperfections, and a uniform color profile
Features & Benefits
Waterproof protection technology
SpillResist technology protects against spills, moisture, and everyday accidents.
Wood-based flooring inspired by nature
Carefully designed with attention to detail and inspired by natural, authentic wood.
Authentic matte & brushed texture
Crafted with technologies and techniques to create a remarkable resemblance to real hardwood.
Scratch-resistant & high-performance
Sequoia has an AC6 rating, the highest achievable abrasion class for optimal scratch resistance.
Find a Sequoia Retailer
Discover trusted local retailers who carry our premium flooring collection. Our expert partners are ready to help you find the perfect flooring solution for your space.
Inspiration
Comparison by Flooring Category
Sequoia combines high performance with the aesthetic of real hardwood
| Feature | Sequoia® Wood Core | Luxury Vinyl (LVP/SPC) | Engineered Hardwood |
|---|---|---|---|
| Waterproof | Yes (SpillResist® Technology) | Yes | No (Water resistant at best) |
| Core Material | Modified High-Density Wood | Stone or Plastic Composite | Plywood or Lumber |
| PVC & Vinyl Free | Yes (Eco-Friendly) | No (Contains PVC) | Yes |
| Durability Rating | AC6 (Highest Possible Rating) | Varies (Measured in “mils”) | Moderate (Prone to dents) |
| Scratch Resistance | Superior (Aluminum Oxide finish) | High | Low to Moderate |
| Look & Feel | Ultra-Matte, Realistic Wood Texture | Can feel synthetic/plastic | Authentic wood feel |
| Pattern Repeat | Low (24 unique faces for realism) | High (Patterns repeat frequently) | None (Natural variation) |
Looking for a local Sequoia® specialist or a flooring quote?
Wood Composite Flooring (WCF)
Sequoia® is constructed with multiple layers.This ultra hard transparent layer is produced from Aluminum Oxide infused material. It protects your floor against fading, scratches, dents and water. Sequoia® has an AC6 wear layer which is the highest existing rating.
The core has been specially treated and engineered to provide greater stability and water resistance compared to traditional wood flooring products.
This layer helps keeping your floor dimensionally stable.
Q&A
No, Sequoia® contains no vinyl or PVC. The core of this composite flooring is made from a modified wood core, enhancing water resistance and dimensional stability.
Sequoia® Flooring can be installed in most areas in the house and below, on and above grade. However Sequoia® is not suited for very high humidity areas like saunas or pool areas.
Yes, it is. CARB2 is a certification process instituted by the California Air Resources Board (CARB) to reduce formaldehyde emissions and protect the public from airborne toxic contaminants.
Yes, square flush stair noses made out of the flooring material are available for a perfect match in gloss, color and performance. Other moldings (T-molding, end-cap and reducer) are available in a superior aluminum construction.
“I installed Sequoia in all the bedrooms in my house and remove the carpet. The realistic look of the floor and the ease of maintenance is awesome. Would highly recommend.”- Craig Wingerak
“Overall, we’re extremely happy with how everything turned out and would highly recommend this kind of upgrade to anyone looking to enhance their home’s appearance and value.”- Anonymous
"Great product! Installed throughout our main level and beyond happy with the results! Looks like real wood and love the wide planks!"- Rachael L
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